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Amika Hair Care - Love All Your Hair Days
360° brand awareness campaign resulted in a 12% increase in brand awareness, a 15% increase in Sephora sales and national press.
Service
360° Brand Awareness Campaign: Social, Digital, Video Ads, Out of Home
Client
Amika
Awards
Glossy, Adobo Mag
"Brand lift studies showed a strong increase in awareness for
18-24-year-old consumer, a testament to strong creative -
LA Sephora stores outperformed broader Sephora stores during the timeframe of the OOH campaign."
K. Martin, Senior Vice President Marketing
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